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Research & Strategy
For the Healthcare & Benefits Ecosystem
In a world crowded with apps and alerts, Zenovate reserves space for deep thinking:
Insight
Focused research to understand the world as it is
Clarity
Structured analysis to inform what actions we should take
Calm
Sense of certainty and confidence around critical decisions

We serve clients in the (chaotic, tangled, interconnected) B2B or B2B2C 'Healthcare and Benefits Ecosystem':
Sponsors | Regulators | Investors
Health Payers | Pharmacies
Hospitals | Health Systems | Telehealth
CONSUMERS
Consultants | Brokers | Purchasers
Digital Health | Technology & Analytics
Ancillary Payers | Life Sciences
Structured research and proven methodologies are the foundation of everything we do:
RESEARCH
ADVISING ANALYZING ASSESSING BACKCASTING BRAINSTORMING CATEGORIZING COMPARING CREATING DEFINING DRAFTING EVALUATING FORECASTING INDEXING LABELING MODELING PLANNING PRIORITIZING RATING SOLVING
Zenovate at a glance
20
Years of Experience
Deep experience helping clients identify growth opportunities in healthcare’s complex B2B2C environment​
10
Fortune 500 Companies
Delivered successful strategy and innovation projects to established US healthcare companies
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70
Healthcare companies
Delivered insights with a wide range of clients,including startups, payers, health systems, and technology providers

Advisory
Strategy
Revisit assumptions and define the path forward
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Market Analysis
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Competitor Assessment
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Internal / Capabilities Assessment
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Partnerships / Mergers & Acquisitions
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Innovation & White Spaces
Growth & Retention
Manage scare resources to meet revenue goals
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Pricing
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Channel Management
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Product & Portfolio Management
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Sales and Marketing Plans
Planning & Execution
Gain alignment on short- and long-term priorities
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Annual / Quarterly Planning
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Performance Management (OKR, ROI, Scorecards)
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